May has been officially my first month in business. I started my business halfway through April, but that was me setting things up. I didn’t start marketing my website until May. I want to provide a bit of a background into the types of activities I have been doing to market my website. One reason is so that I have a record of the things I have done, but also so that others can learn from what I have done and do it better!
I am quite pleased with the efforts I have made this month. In fact, I am blown away. For sure I wish I had spent more time on both content creation and marketing, but all things considered, I am happy with the way things have gone and I think it can only get better from here.
So, without futher introduction, here is what I have been doing to market myself in the first month of my website.
This month I have been writing guest posts around the web. Have a read and don’t forget to leave a comment!
3 Ways Your Website Can Generate Passive Income
I have spoken to many small businesses and I am constantly surprised how many don’t utilise digital tools in their business. For example, my local hairdresser uses a paper address book to record phone numbers and addresses. The owner is 26 years old, not someone who is stuck in a system for the past 40 years…
How To Write A Blog Post When You Don’t Feel Like It
I’m sitting in front of the computer, and I know that I’m a couple of days overdue for a blog post. But my favourite online store is having a sale, and I’m having a great chat on Facebook… Oh, and the floor needs a vacuum, and I should start an exercise regime…
Read more at MatthewLBrennan.com
How to Really Get More Followers FREE on Social Media
We all want to get more followers free on our social media sites, whether for social proof, or just so we have more people to sell to. But how do you get people to like your stuff?…
Read more at All Blogging Tips
Notes on My Guest Posting
I made a soft goal of getting four guest posts out there but only managed to get the time to write three. For June, I’d like again to try and aim for four. If you would love me to write for your blog, feel free to send me an email about your blog and the kinds of articles you would like written. I’d love to have a look. And a big shout out to those who published my work in May, thank you!
I have been focussing heavily on Twitter this month. I have tried to be active every day doing activities including:
- Posting Everyday
- Interacting With Others
- Limiting my self promotion
I have my goals that I wrote when starting up my business and creating a marketing plan, and my goal for the end of 2013 was to have 100 twitter followers. It was just a number to have something to aim for, but I way under shot what I could achieve, as currently I have 96 followers and quite possibly could get to 100 today or tomorrow.
Right now for my social media I am focusing on the vanity metrics – getting some followers. Right now my goals are to just increase my brand awareness and get SproutSpire out there. In the future I will be focused more on what I can do with those followers – as in, what percentage come to my website from social media, what percentage then go on to sign up to my email list, etc. I haven’t quite decided what goals I will have yet for June – do I go for 200 followers, or do I aim even higher? I do like to have concrete goals so that I can aim for something and also evaluate how I am going.
Edit about an hour later:
Ha! 102 followers.
On the other hand, I haven’t been focusing much on Facebook at all. I have been doing the bare basics – just updating with what I have been doing here on the blog mainly, and no real promotion. However, despite doing not much, I have had 9 wonderful people like my page! Thanks!
I would like to start ramping up my Facebook campaign in the near future. Who knows – can I get to 100 likes in June?
Commenting On Other Blogs
Been doing some commenting on other websites, which has resulted in some networking, some beginning friendships (I hope!) and some traffic to my website. Here are the websites that gave me the most traffic (thanks!!)
Also, I wanted to thank some of the great people who has commented on my website posts – currently there are 66 total comments – WOW! Thank you
I am sure there are many other ways that I have marketed SproutSpire. For instance, I have half heartedly posted on some forums that has resulted in some positive interactions. But I believe the top three things to generate some traffic to my website this month – Guest Posting, Social Media, and Commenting On Other Websites.
Most Popular Posts On SproutSpire
Here are the most popular posts on SproutSpire for May 2013:
How To Use Evernote In Your Business
Evernote is a simple yet powerful tool that you can use to organise your business. There are many complex – and costly – tools out there that you can use to do the same things that you can do with Evernote for free, or at much better value with their premium plan.
26 Ways to Automate Your Business Using Online Tools
Automate your business and make your business more efficient and effective. This article lists 26 ways that you can automate your business using online tools. By automating your business it leaves you with more time to do the thing that made you start your business in the first place; and of course by doing that it allows your business to make more money. Don’t go jumping on everything listed in this article. Work out where your business could be automated and start from there.
How to clear your inbox everyday
I’m sure you are a sucker when it comes to your email. I am as well. I glance at it all day long when a new email pops up on my phone, even if 90% of my emails are newsletter subscriptions (maybe over estimation – it can just seem like that at some times!)
How Did You Find This Website?
Let me know how you found this website in the comments below! But more importantly – what did you do in May to market your website and are you pleased with the results? What are your goals for June?